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Corporate Social Responsibility is A Bullsh!t Marketing Gimmick
Big Corp spend billions each year projecting messages they don’t even believe in
In 2011, 20% of S&P 500 companies published a CSR report; by 2020, the number jumped to 92%.
So, what is CSR?
Corporate social responsibility (CSR) is a broad term to refer to any initiative made by a company to improve society, promote workplace inclusiveness, or incorporate more eco-friendly practices.
Some of the common features of CSR are implementing DEI programs, making more sustainable investments, and improving labor practices.
But the problem is CSR has left a lot of people wondering: is it genuine intent or an empty gesture? Since its inception, the concept has been under fire, rightfully so, for alleged virtue signaling — not to say there aren’t companies that have real intent because of course there are, but let’s be real, they’re not of the majority.
In the past ten years, hundreds of companies have been tripping over themselves to “out-woke” one another and show off their progressive values. But how many of them can honestly say they care if it didn’t impact their profit margins?